Tiered rewards
Three triggers, three reward levels. Granted as Mariana Tek class credits.
Tier 1
Pass shared
Fires when a member taps Share and sends a referral pass.
1
credit
Tier 2
Friend attended
Fires when the friend scans their pass at the front desk for the first time.
2
credits
Tier 3
Friend converted
Fires when the friend purchases a membership or pack.
5
credits
Total cost per converted referral
If every reward fires, you grant 8 credits per converted referral. Adjust based on average class price and target CAC.
Reasonable: 5–8 creditsAggressive: 10+ credits